Category: Major Gifts

5 Foolproof Steps to Identify New Campaign Prospects

Running a campaign for any organization is a challenge, but the task can be especially daunting for organizations which have a limited pool of major gift prospects. Many organizations wonder how to successfully run a campaign without losing ground in other areas, such as annual funds and regular operations and services. What may be surprising Read More…

You Hired a Major Gift Officer, Now What?

You hired a new Major Gift Officer with the goals of building and expanding your prospect portfolio and increasing your fundraising totals. Given the average tenure of a Major Gift Officer is 16 months, it is important to cultivate and retain talent. Creating the right onboarding program will set the stage for a long-term, healthy Read More…

Hear From Averill’s President, Robert C. Happy, Jr. on The Business of Giving

How will the election year and an uncertain economy affect charitable giving in 2016? Is tried and true major gift fundraising being replaced by other methods? Averill Fundraising Solutions President, Robert C. Happy, Jr. joined Denver Frederick on The Business of Giving to answer these questions and more on Sunday, March 27, 2016. Fellow guests Read More…

Five Steps for a Bolder Approach to Scheduling Major Gift Meetings

Converting your annual fund donor or occasional special event attendee to a full-fledged major gift prospect is central to any organization’s fundraising success. This action alone can make or break a campaign or annual fundraising goal – and it all begins with securing a meeting. Recognizing this, it’s perplexing that so many not-for-profits are passive Read More…

Four Ways You Can Leverage Prospect Research During Your Next Capital Campaign

It’s a new year and that means new fundraising goals. You wrapped up year-end giving and dove headfirst into this year’s projects. But where does that quick jump back in leave your bigger, more time-consuming, and possibly costly projects? Does your school need a new science wing? Library? Gym? What about your animal shelter? Are Read More…

Planning Your Next Event: Don’t Spend More to Make More

Special events get a bad reputation:  too labor intensive, too expensive, not enough return on investment, declining attendance.  Has this been part of your discussion regarding special events?  Your organization is smart to weigh all of these factors before plunging forward into something of significant magnitude.  And yet, events – done well – can also Read More…