By susanlienau | May 29, 2019 | Philanthropy Operations
For nonprofits, making lasting connections with donors is something that is constantly a goal. Donor retention may have its challenges, but it’s an objective every organization should have. Whether this means reaching out to supporters on a regular basis, keeping them updated, or ensuring their experience with your nonprofit is a positive one, there are Read More…
By susanlienau | February 27, 2019 | Philanthropy Operations
Your organization depends on your supporters to continue the good work you do every day and embark on new projects. It’s easy to state the importance of developing lasting relationships with your contributors and to understand the value of those who are most committed. However, it’s not always obvious how you can facilitate stronger connections Read More…
By susanlienau | January 7, 2019 | Philanthropy Operations
When people give to your campaign, do you have an accurate and effective way to store the information they submit on the donation page? Even with a basic CRM, are you getting the most out of your storage space? You work hard to plan fundraising efforts for your nonprofit. Make sure you get the most Read More…
By susanlienau | October 17, 2018 | Philanthropy Operations
Fundraising is the lifeline of every non-profit organization. It generally requires intensive amounts of effort, planning and teamwork to accomplish a fundraising goal. However, there is also another vital piece of the puzzle: utilizing the right tools. One of the most important tools to continue achieving and growing an organization’s fundraising goals is a multi-faceted Read More…
By susanlienau | July 28, 2018 | Philanthropy Operations
You already know that your nonprofit’s website is an essential part of its infrastructure. Between displaying essential contact information, sharing updates on your projects, and explaining your mission to new supporters, your website accomplishes a lot. It may even be the only interaction that a potential donor has with your organization. But does your website Read More…
By susanlienau | May 29, 2018 | Philanthropy Operations
No matter what business you’re in, it’s key to keep your employees engaged in order to make sure they’re satisfied in their work. Having a happier workforce means less turnover, fewer absences, and a more general sense of well-being throughout the office. And for those working in the nonprofit sector in particular, it’s even more Read More…
By susanlienau | May 18, 2018 | Philanthropy Operations
The phrase giving journey is often used to describe the mental path from potential giver to awareness to first gift. If nonprofits want to go beyond one-and-done gifts, however, they must understand and nurture the journey beyond that initial gesture: the giving lifecycle. The lifecycle is a simple map that documents the maturation of a Read More…
By susanlienau | March 30, 2017 | Featured News, Major Gifts, Philanthropy Operations, Prospect Research
At Averill, we serve organizations that change lives, lift families out of poverty, heal the sick, empower through education, and lead scientific breakthrough. Building capacity is critical to the fulfillment of each organization’s mission and maintaining correct, updated, and clean donor data is foundational to that process. This is especially true when preparing for a Read More…
By susanlienau | March 23, 2017 | Annual Funds, Capital Campaigns, Featured News, Leadership Development, Major Gifts, Philanthropy Operations
Strategic communication with supporters is vital to any fundraising initiative. While it is common knowledge that most donations are made on Giving Tuesday and during the month of December, organizations should have a plan to keep in touch with supporters throughout the year. Given that it costs an estimated five times more to recruit one Read More…
By susanlienau | November 30, 2016 | Annual Funds, Capital Campaigns, Major Gifts, Philanthropy Operations
Building a new case for support or updating your current one provides a great opportunity to engage current donors and cultivate newer ones. The process of case building should be as inclusive as possible – engaging volunteers and other leaders in the process creates ownership opportunities and helps your organization develop a work product that Read More…
